PHOTOSHOOT BY ME: 'FLAMBOYANT FLUIDITY'

As a recent part of my degree work, we were put into groups and allocated a Vogue shoot. After deep discussions and analysis we selected five words or phrases which we felt most strongly represented the shoot. These five words/phrases were then used to inspire our own photoshoots based on a fashion accessory we were allocated, from which we selected three of the most successful images to display in a mini exhibition in the Barnes Wallis studio. I thoroughly enjoyed this task because of the level of experimentation and freedom we had with it.

As shown belown, the Vogue shoot that my group were allocated was 'Let's Dance', photographed by Corrine Day, 2004:






As a group, our initial response was that the brief for this shoot was something along the lines of "Include three eras worth of dance dresses into an urban and aggressively sexual theatrical dance hall, consider the fluid nature of dance, circus and performance". From this perception, we gathered our five words/phrases:

Urban Contrast
Fluid
Performance
Retro
Sexual Attitude 



Using these five words and phrases we generated our photoshoot, called "Flamboyant Fluidity". Our allocated fashion accessory was makeup, therefore we decided that the concept behind this shoot was mainly focused on the word fluidity, which is the reasoning for the androgynous model shown in heavy makeup and female clothing. The model represented elements of performance and sexual attitude within their body-language, outfit and self-presentation within the images; the heavy use of eye contact and the sleazy demeanour shown enhanced this. The smudged makeup, exposed skin and bra were all included to create the suggestion of prostitution, hence 'sexual attitude'. The terms 'urban contrast' and retro' were represented within the setting we used for the shoot (the arty streets of Hockley, Nottingham) as all photos were taken outdoors, showing natural elements of the city, such as road signs and graffiti, and at night time in order to allow the flash photography to deliberately create a strong visual contrast in the images. The term 'retro' was also represented within parts of the model's outfit such as the leopard print fur coat and the feather bower which also denoted the theme of theatre/performance. We experimented with various settings within Hockley, the behaviour of the model and various different props. We decided to leave the photos unedited as a group (other than a slight touch up in brightness and contrast to intensify the images) because we agreed that they spoke for themselves and delivered our message strongly alone.

A collection of some of our final images:












Overall, my group and I are very pleased with the outcomes of this task as it turned out exactly as had we planned. During this task I discovered that experimental photography is one of my favourite parts of the work I have produced on my course so far, and I have a strong interest in art direction and styling.









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